Now that you have a website...

Where's the traffic?

We offer a variety of internet marketing techniques that will help you increase your website traffic. Keep in mind that internet marketing is an ongoing process in which you implement a marketing strategy, analyze the results, adjust the technique to improve traffic and identify new opportunities. We apply techniques and strategies used by famous online marketers such as Michael Campbell, Corey Rudl and Marlon Sanders.

1. Search engine optimization: If the person who designed your website didn't take advantage of making your website "keyword rich" then you are already one step behind. A website needs to be seen by search engines so that potential customers can find you. Matumedia can design a website or redesign a website to take advantage of this technique.

We learned this technique from the internet guru, Michael Campbell. In just over a year, selling real goods only online, Michael generated $750,000 in Internet revenue with virtually no advertising costs.

2. E-mail Marketing/Electronic newsletters (ezines): This technique is very useful to keep current customers or potential customers informed about any news that may interest them. Just get them to subscribe (opt-in) to your ezine by filling out an online form. Customers can forward the ezine to friends and family… generating more traffic to you website. As far as content goes, it can come from you (since you are the expert) or any related media source as long as you have been given approval to reprint it. Also, ezines can be used for special promotions for your product or service. Creating an opt-in newsletter is the one of the key ways to build your business

Another ezine technique is to advertise in other highly targeted/niche ezines. The cost is worth the money especially if you have an ad that has been tested and proven to be successful.

3. Power Linking: To drive traffic to your site, you need to have reciprocal links to other noncompetitive websites. This technique helps you and other websites drive traffic to each other and also improves your search engine rating. We will contact these websites and coordinate all the linking efforts.

4. Banner Ads: These ads are placed on other websites but can be expensive to purchase. A better way would be to exchange banners like the power linking technique.

5. Affiliate Marketing: Wouldn't it be great if thousands of salespeople were working for you? Wouldn't it be even better if you didn't have to pay them until they produced a sale? That's how affiliate marketing works. You would sign on affiliates and they would be assigned an ID number. They would market your product or service by posting their ID number link on their website, email sales letter or any number of marketing strategies. When a sale is made, the ID number identifies who gets the commission check. This method is excellent for generating traffic.